Smart Teams Program

Smart Teams, based on the book Smart Teams, is a series of large group masterclasses designed to create healthier communication, meeting and prioritisation cultures that allow productivity to flourish. But it is more than just a presentation, it is a project that we will build with you to ensure a long-term shift in culture for your wider team.

Smart Teams Program in action

Imagine working in a team culture where everyone worked together with minimal communication noise, balanced meeting workloads and a focus on importance rather than urgency.

We all want to do our best work, but often the productivity cultures we work within get in the way and stop us from being our most productive selves.

The constant deluge of email and communications, the never ending series of meetings we are expected to attend, and the pressure of constant urgency all serve to distract us from our most important priorities. And as AI features become part of everyday tools, teams need clear principles to make sure these tools reduce noise rather than add to it.

The good news is that culture is just a set of group behaviors, and behaviors can be changed.

Create healthier team cultures

Smart Teams is made up of three large-group masterclasses designed to help everyone in your organisation or division to shift their behaviors and shift the culture.

The masterclasses can be run as a series, or you can choose the productivity culture you want your team to focus on.

Each masterclass explores a productivity culture – Communication, Meeting culture or Prioritisation culture.

Who is the program for?

Smart Teams is ideally suited to organisations, divisions or large teams who want to create healthier productivity cultures, and are keen to either reduce communication noise, reduce time in ineffective meetings or reduce unnecessary urgency.

These masterclasses are a great next step for teams that have undertaken the Smart Work or Lead Smart programs, but these are not a pre-requisite.

The Smart Teams approach

Cultural change is never easy, especially in large, complex teams. But when it comes to sustained productivity and performance, it is essential. Culture is just a set of group behaviours and beliefs, and if not intentionally crafted, the culture can take on a life of its own, causing a massive amount of disruption to everyone’s productivity.

Your team’s communication culture, meeting culture and prioritisation culture may be causing too much distraction, busyness and reactivity. These productivity blockers serve to disrupt personal productivity and reduce the capacity of your team. 

The Smart Teams Masterclass series turns:

  • Distraction into focus – Communication Culture
  • Busyness into impact – Meeting Culture
  • Reactivity into proactivity – Prioritisation Culture

Each masterclass is designed in three stages to maximise the impact of the event itself, and to fully equip your team to create a meaningful cultural change.

Masterclass

Communication Culture

When your teams’ communication culture is unhealthy, people struggle with the volume of noise coming into their Inboxes every day. This masterclass will help your team to not only reduce the volume of noise, but also increase the quality of communications.

  • Reduce the volume of unnecessary email and MS Teams communications
  • Increase the quality of communications and make it easy for the recipient
  • Adopt a set of communication team agreements that will shift your culture

Masterclass

Meeting Culture

Too much time in too many meetings creates an imbalance in your teams schedules, and an unhealthy meeting culture. This masterclass will help your team to reduce the time they spend in meetings, as well as increase the quality of the meetings they do attend.

  • Create a new meeting mindset for fewer, shorter and more impactful meetings
  • Ensure you have participants, not spectators, in your meetings
  • Create a set of meeting agreements that will increase team productivity

Masterclass

Prioritisation Culture

If everything your team has to deal with is urgent, it may be a sign that you have an unhealthy prioritisation culture, which distracts people from the things that truly matter. We cannot ignore urgent work, but we can minimise the amount of unnecessary urgency by creating a culture that prioritises using important as well as urgency.

  • Reduce unnecessary urgency across your team
  • Learn to negotiate urgency and workload priorities
  • Shift the focus to importance with a set of bespoke team agreements

Don’t just take our word for it

Smart Teams program overview

The Smart Teams masterclass series reduces the productivity friction that your team experiences as they go about their work. Each masterclass focuses on a different productivity culture, and will achieve the following outcomes.

Outcomes

  • Communication Culture: Enhance how your team use email and other tools to communicate and manage workflow
  • Meeting Culture: Improve how your team manage all aspects of meetings and reduce time in unnecessary meetings
  • Prioritisation Culture: Prioritisation Culture Masterclass will transform how your team prioritise their work and manage unnecessary urgency

Our program pricing varies depending on a range of factors including session length and group size.
Contact us about pricing for your program.

Smart Teams Masterclass

Duration: 2 hours

Class size: Flexible

Any of the three Smart Teams masterclasses can be run as a standalone masterclass for your team. This is a perfect masterclass for your next team offsite or conference, or can be run a webinar for your team, division or even organisation. We usually run this for larger groups as to shift culture you need to get as many of your team across the new behaviours and strategies as possible.

The team productivity strategies covered are a great compliment to the personal productivity strategies covered in Smart Work, but are not dependant on participants having attended Smart Work training.

Smart Teams Culture Projects

Duration: 2 hour Masterclass, plus additional meetings

Class size: Flexible

If your team or organisation is keen to create a truly transformative shift in productivity culture, then building a culture shift project around one of the three Smart Teams masterclasses is a great way forward.

In this program, we work with an internal team of champions to create a set of bespoke team agreements before running the masterclass for your wider team. We then follow that up with a group mentoring session for the champions to help them to create a 3-month project that will embed the agreed behaviours across the team, and increase the chances of sustained cultural change.

Ready to become more productive?

Our team is here to help your business become the productive powerhouse it needs to be. Let’s have a chat!

FAQs

What is Smart Teams?

Smart Teams is a program designed to improve how teams work together. Drawn from Dermot Crowley’s book Smart Teams, it helps organisations reduce communication noise, cut unproductive meeting time, and build a culture where important work gets prioritised over reactive, urgent demands. The program uses practical team agreements and staged implementation to shift behaviours, making it well suited to teams that have good individual skills but struggle with how work flows between people.

Who is Smart Teams designed for?

Smart Teams is ideal for intact teams or departments wanting to improve how they communicate, meet, and prioritise as a group. It works well for teams of any size and can be delivered across a single team, a division, or an entire organisation.

What does Smart Teams cover?

The program is structured around three team cultures: communication, meetings, and prioritisation. Teams look at how to reduce email and chat noise and improve message quality, how to cut time spent in meetings while increasing their impact, and how to minimise unnecessary urgency so the team can focus on what is genuinely important. It also addresses how to manage AI-generated content, so it supports rather than adds to the noise.

How is Smart Teams delivered?

Delivered online or onsite as an individual masterclass or a series of masterclasses, each targeting a specific culture. Sessions are practical and grounded in real team scenarios and can be run as standalone two-hour sessions or as part of a broader culture change project with internal champions and ongoing support.

What results can participants expect?

Teams report reduced reactivity, greater control over their workload, and improved collective productivity. Participants consistently describe feeling less overwhelmed by communication and meetings, with more time available for focused, high-value work.

Can Smart Teams be customised for our organisation?

Yes. We tailor sessions to your team’s specific challenges, whether that’s hybrid collaboration, meeting overload, or communication habits. For deeper change, the Smart Teams Culture Project pairs the masterclasses with a three-month embedding program supported by internal champions and group mentoring.